Singapore Airlines Hrm Essay

Introduction It is common knowledge for companies to focus on quest profit-maximizing objectives, and creating new marketing strategies to lure customers to their products or services. However, it must(prenominal) be properly supplement with the recruitment and selection of secure great deal in the placement or companies exponent face the speak to of non doing so. Human imagery practiti iodinrs and managers comport often dwelling heavy emphasis in the importance of the kind-hearted resource function in each organisation and it is incontrovertible that any firm best asset always lies within the humans element. Despite all these knowledge, many organisation decisions purpose differently and often place human resource at a lower priority compared to other business unit much(prenominal) as marketing and sales favour. Strategic approach for recruitment and selection lav aid the companies to consistently gain and ordain forward its competitive utility. Hum an Resource (HR) house respond as a strategic partner for any organisation and a holistic approach to all the various human resource functions such as development and rewards management can as well as aid the companies to further their emolument in the industry.

combative Advantage Competitive advantage is achieved when an ecesis develops a skill base or dodge that is not followed by current or potential competitors, and maintaining competitive advantage means it is non-duplicable (Barney 1991). Barney (1991) identified that competitive advantage can be provided via human capital resources such as skill s, judgments and intelligence of employees. ! By using the resource-based view model (RBV), a firm resources can be a source of sustainable advantage (Wright, McMahan, and McWilliams 1994). The strict recruitment and selection process forms one of the cornerstones of the SIA HR strategy (Blakeny 2008) where SIA managed its people capabilities to the maximum that satisfied the intravenous feeding criteria in Barney (1995) Value/Rare/Imitability/Organisation (VRIO) framework of...If you extremity to establish a full essay, order it on our website: OrderCustomPaper.com

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