Building a Company - Bayan and Brothers

1.0 Executive Summary\nBayan and Brothers (B&B), is a fresh juice company, offer 100% organic juices with no added ingredients. The founders of the company atomic number 18 Bayan Dotchev and brothers Mourad and K arem Awad. They started up their business in the antecedent of 2010, with the financial help of an investor who had an pursuit in their product. He helped us by investing 1 million Pounds for the launch of our company. We are expecting to launch our products in the displace of December 2013. Our product ocellus include organic juices that surveil in 10 unlike flavours, ranging from classic orange juice, to pomegranate and strawberry juice or passion fruit and cocoanut juice. In order to foodstuff our products efficiently, we provide undergo an co-ordinated Marketing Planning, to find our military com agency statement, our target grocery store and how we bequeath reach that target market. We will develop a make and make sure the way of life it is perceived by the guest to match the brand place we have chosen to go with.\n\n2.0 integrated and Brand Strategies\n2.1 Corporate Image Strategy\nOur mission statement is to make our consumers hump organic juices more than they eer did, giving them enjoyment, health and gratification throughout the day. Our products vary; we are big enough for the UK market as we offer numerous different flavours of organic juice. The ten dollar bill types are: mango tree, orange, pineapple, kiwi, banana, multivitamin, peach, carrot, orange and mango and carrot and peach. The sizes of our bottles are designed for all needs and ages; the smallest bottle is 0.25 ml while the largest is a bottle of 1l .\nB&B is an iconoclastic company list; it is not directly relate with the services or products provided by our company. However, B&B is easily recognizable and easily remembered for children and sometime(a) consumers alike. The logo consists of potassium flowers slightly an orange which has the inscrip tion B&B. The first B looks to the left, and it stands following(a) to a normal B. The green symboliz... If you want to get a full essay, order it on our website:

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